How to Generate Buzz For Your New Listings

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A beautiful listing is nice to admire, but it won’t help you sell a home unless it generates buzz and captures the attention of nearby homeowners-to-be. In a world saturated with marketing ploys and advertisements, it can feel challenging to create enough buzz for your listings. These tips will help you make the most of each listing you create and close deals like a pro.

Use Social Media For All It’s Worth

Social media is a powerful tool when used the right way. You can leverage so much more than just your own profile to spread word about your new listing:

  • Create a post and pay to “boost” it to your local community. It only takes $20 or $30 to make sure you ad is seen by thousands of hopeful homeowners.
  • Create and post a video tour of the new home – you can even use Facebook Live to give an exclusive “First Look” that gathers extra viewers
  • Join local groups that are most likely to discuss, post, and search for real estate, and use the forum to offer your new listing as the exciting opportunity it is.

Make a Huge Deal About Your First Open House

The first open house for a new property should be a major affair. Make hundreds of signs to post around the community, place a postcard in the mailbox of every neighbor, and use flags and balloons to attract passing traffic. You can also use the same social media tips provided above to spread the word about this open house. All of your hard work will pay off with dozens of visitors and legitimate offers on the home.

Help Prospective Buyers Connect With the Local Community

Buying a home isn’t just a financial decision; it’s a deeply emotional decision as well. Many prospective buyers worry about feeling accepted and welcomed by their new neighbors, and if the local area conveys a first impression of being cold and unwelcoming, prospective buyers may look elsewhere. Get creative to help prospective home buyers feel like they won’t have any problem seamlessly settling into their new community.

For more help maximizing your power as a real estate agent, visit Benefit Title today. Benefit Title specializes in making the home buying and selling processes as smooth as possible. The team of experts at Benefit Title have helped countless homeowners and realtors throughout Florida for more than a decade. Call (800) 237-9190 to learn more.